Week 7 EOC: The Pitch

BIGBOIDRE Productions will be hosting a charity! All collections will be donated to the Las Vegas Rescue Mission for the homeless. Las Vegas rescue mission provides redemption, recovery, and re-entry to the homeless, addicted, and those in need. http://vegasrescue.org/

This event will be held at a local bar. Local bands and artists of all genres will be performing for a good cause. There will be a $5 entry fee. All attendants will have their chance to enjoy a discounted specialty drink that will be offered the whole night. All collections from entry fees and drink specials will be donated to the Las Vegas Rescue Mission.

This event would bring attention to the local bar. The artists and bands performing will benefit from the charity by having their music locally exposed. This will be a way to network and bring attention to my company within the community. I will be building relationships with possible clients. Last but not least, it will be an event that will help towards a good cause.

This event will take six weeks to plan. An audio commercial will be recorded, mixed, and mastered by me. The audio commercial will inform the community about the charity, its purpose, and where the event will take place. My marketing strategy consists of reaching out to local radio stations that will provide a 30-second spot for the audio commercial. I will also reach out to various local businesses through social media such as Twitter and Facebook. I will also create a short video with information about the charity. This video can be edited and uploaded to YouTube; this will provide visual attention toward the charity. The purpose of using these multiple forms of communication is to provide mass-awareness and inform the community about the poverty crisis.

The charity event will be titled and sponsored as "ONE NIGHT OF MUSIC. ONE NIGHT OF SHELTER"